Increase your ROI
with scalable campaigns
Google Ads

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Why use Google Ads?

Building your online presence and organic rankings takes time. Google Ads can supplement your other marketing campaigns with immediate results like boosting your brand visibility, generating high-quality leads, and obtaining more revenue. Our ad campaigns are completely scalable, so we can easily adjust your campaign according to your budget and changes in the market. Each ad also provides another opportunity for your brand to rank at the top of search engine results pages (SERPs).

(Right) A Google search results page for “service near me” that groups and highlights each type of result.   (Left) Expands each type of result. Google Ads: Provides Quickest Results, Scalable to Your Budget, Generates Leads During Content Dev. Local Pack Results: Targeted by Premium Local SEO, Used by People Likely to Convert, Builds Credibility of Business. Localized Organic Results: Targeted by Premium SEO Content, Most-Clicked Links on SERP, Highest ROI Over the Long-Term (Right) A simplified Google search results page for “service near me” that groups and highlights each type of result.   (Left) Expands each type of result. Google Ads: Provides Quickest Results, Scalable to Your Budget, Generates Leads During Content Dev. Local Pack Results: Targeted by Premium Local SEO, Used by People Likely to Convert, Builds Credibility of Business. Localized Organic Results: Targeted by Premium SEO Content, Most-Clicked Links on SERP, Highest ROI Over the Long-Term

Funnel your ideal customers to your business and
gain immediate exposure with paid advertising

Grow your business with a Google Premier Partner

Successful ad campaigns require a lot of research and adaptation to net the highest returns. As a Google Premier Partner, our ad campaigns perform in the top 3% of all Google Partners and provide measurable value for our clients.

Outperform your competition with optimized ads

The paid advertising market is constantly changing, so you need an adaptable campaign that matches the latest standards for your market. Our experts can deliver cutting-edge campaigns and tailor ads to your ideal clients.

Increase profitable conversions with data-driven campaigns

Ad campaigns are one of the most effective methods of reaching potential patients. Our Google Ads experts can analyze your market, create an optimized strategy, and maximize the number of profitable leads for each campaign.

Grow your business with a
Google Premier Partner

Einstein is a Google Premier Partner, which means we ranked among the top 3% of all Google Partners for client value and lead generation in 2022. In addition to our Premier Partner status, we are in the running for the Lead Generation Premier Partner of the Year Award due to our exceptional ROI and ad management.

Speedometer with the Einstein Industries logo, the needle sits in the high 90s Speedometer with the Einstein Industries logo, the needle sits in the high 90s

We outperform 97% of other
companies
in vital Google metrics

Constantly driving
business growth

New and existing Einstein clients increase their year-over-year ad spending because our campaigns generate high-quality leads and revenue.

A reliable partner
for long-term success

Our Google Ads clients stick with us in the long term because we pay attention to each ad while adapting to the market in order to deliver high ROIs. 

Managed by
Google Ads experts

Every member of our advertising team is Google-certified, so we know how to navigate Google’s strict policies and use other Google tools to take advantage of lucrative opportunities.

Einstein works for you, not Google

While we are proud to be a Google Premier Partner, we want to emphasize that your success is our top priority. We understand that Google has its own priorities that do not always line up with the best interests of dental, medical, and legal practices.

We consistently exceed
Google’s advertising standards

Triple Venn diagram: “Large-Scale Proprietary Data”, “Expert Account Managers”, and “Superior Tools & Partnerships” overlap in the middle to create “Optimal Keywords”

Optimal Keywords

Using unoptimized keywords will either have a mediocre outreach or burn through your budget with few results. Our SEO experts use a combination of tools, partnerships, and proprietary data to find the best keywords and cost-per-conversion rates in your market.

A laptop and smart phone side-by-side above an example conversion button that reads “Call (123) 123-1234”.  The laptop and smartphone shows the desktop and mobile versions of a page with “Your Brand” at the top and “Premium SEO Content” as the main header.

Superior Landing Pages

In October 2022, Google started requiring all ads to be paired with a live, accessible page on your website. Our Premium SEO pages fulfill this role while providing exceptional quality scores and conversion opportunities in a mobile-friendly package.

A bus with “Ready & Able to Buy Service” written on the top is driving in a bus-only lane labeled “Ideal Leads Only” on a three-lane road.

High-Quality Leads

Each business may define “high-quality leads” differently, but you can think of these leads as people who are ready and willing to pay for your top services. To reach that target audience, we use the right keywords and ad placements in order to attract users that are ready to convert.

Lighthouse with the Einstein Industries logo and icebergs with “Government Regulations” and “Google Ads Policies” written on them.

Navigating Ad Policies

Google tightens its ad policies in order to keep users happy, but sometimes it can overreach and restrict legitimate dental, medical, and legal professionals from advertising certain services. Our experienced team knows how to navigate Google’s policies and industry regulations in order to run ads that your competition can’t touch.

Tell us a bit about yourself...

(858) 459-1182 Send a message

Get a free Premier
Partner Expert Review

"No more than 6 weeks since I've gone live with two of my practice websites, I am already on the first page of Google searches and above my competitors.  The audit is done professionally and is the key to getting the proper information so that, in so short an amount of time, you appear in the top results."

- Andrew Paek, Dentist

Outperform your 

competition with optimized ads

Our comprehensive database includes a substantial share of exclusive ad and campaign performance data, which features over 30,000 concurrent ads. We can refine this invaluable data according to your market and combine it with other industry insights to craft the most potent ads for your brand.

Table of benefits that compares Einstein’s Google Ads service to the services of “Set-and-Forget Companies” and Google’s AI ad service.  Einstein’s Premier Partner Team is the only service that clearly demonstrates all Core Competencies (“Ad Policy Compliant”, “Data-Driven for Your Service Type”, and “Tailored to Local Search Terms”) and all Premier Partner Competencies (“Below Average Cost Per Click”, “Exceptional Conversion Rates”, and “Proven to Generate High-Quality Leads”).  Set-and-Forget Companies clearly demonstrate “Ad Policy Compliance” but has poor performance in “Data-Driven for Your Service Type” and “Tailored to Local Terms”.  Google’s AI service has poor performance and/or a conflict of interest in “Ad Policy Compliant”, “Data-Driven for Your Service Type”, and “Tailored to Local Search Terms”. Table of benefits that compares Einstein’s Google Ads service to the services of “Set-and-Forget Companies” and Google’s AI ad service.  Einstein’s Premier Partner Team is the only service that clearly demonstrates all Core Competencies (“Ad Policy Compliant”, “Data-Driven for Your Service Type”, and “Tailored to Local Search Terms”) and all Premier Partner Competencies (“Below Average Cost Per Click”, “Exceptional Conversion Rates”, and “Proven to Generate High-Quality Leads”).  Set-and-Forget Companies clearly demonstrate “Ad Policy Compliance” but has poor performance in “Data-Driven for Your Service Type” and “Tailored to Local Terms”.  Google’s AI service has poor performance and/or a conflict of interest in “Ad Policy Compliant”, “Data-Driven for Your Service Type”, and “Tailored to Local Search Terms”.

Expertly crafted ads create
costs-per-click below Google estimates

Google’s AI and auto campaign-managing tools may work well for consumer goods such as t-shirts, but service-based businesses will not generate a substantial ROI using those same tools. That’s why our Google Ads experts create unique ads using high-performance keywords that promote each client’s top services. This approach enables us to push out more ads with a lower cost-per-click than Google’s initial estimates.

Comparison between Google AI Generated Ads and Einstein Data-Driven Ads.   (Left) Google AI Generated AI Ads has red Xs next to“Great Average Relative Position”, “Below Average Cost Per Lead”, and “Above Average Impression Share”. A search results ad for yoursite.com/service has the headline “Sub-Optimal Titles for Your Service That Miss the Mark and Overspend Your Budget”.    (Right) Einstein Data-Driven Ads has checkmarks next to “Great Average Relative Position”, “Below Average Cost Per Lead”, and “Above Average Impression Share”. The same search results ad for yoursite.com/service has the headline “Ideal Titles for Your Service Informed by Data and Crafted by Hand to Maximize Your Budget”.    (Center) Leverage Performance Data From 30,000 Concurrently Running Ads Comparison between Google AI Generated Ads and Einstein Data-Driven Ads.   (Left) Google AI Generated AI Ads has red Xs next to“Great Average Relative Position”, “Below Average Cost Per Lead”, and “Above Average Impression Share”. A search results ad for yoursite.com/service has the headline “Sub-Optimal Titles for Your Service That Miss the Mark and Overspend Your Budget”.    (Right) Einstein Data-Driven Ads has checkmarks next to “Great Average Relative Position”, “Below Average Cost Per Lead”, and “Above Average Impression Share”. The same search results ad for yoursite.com/service has the headline “Ideal Titles for Your Service Informed by Data and Crafted by Hand to Maximize Your Budget”.    (Center) Leverage Performance Data From 30,000 Concurrently Running Ads

Improve lead quality and reduce
costs
through constant optimization

We plan each ad based on the consumer perspective and the overall purchasing experience. With tools like CallRail, we can track your traffic and conversions, monitor lead quality, and see how users interact with your brand. Then we’ll use this information to keep generating high-quality leads for lower acquisition costs.

Example CallRail graphs and pie charts that show Phone Calls by Hour, Lead Attribution, and Organic Lead Milestones. “In 2018, 73 billion phone calls started with a search on a mobile device.” Example CallRail graphs and pie charts that show Phone Calls by Hour, Lead Attribution, and Organic Lead Milestones. “In 2018, 73 billion phone calls started with a search on a mobile device.”

Simple Setup, Effective Results

Establish your goals

We will examine the competition landscape for your market and craft a grounded but efficient advertising campaign to meet your marketing goals.

Launch data-driven campaign

Our Google Ads experts will analyze your market and craft enticing ads based on your brand, business goals, target audience, and the buyer's journey.

Monitor and optimize

After the initial launch of your paid ads, our team will constantly monitor your campaign and make changes based on new data, lead quality, and direct feedback from your clients.

Tell us a bit about yourself...

(858) 459-1182 Send a message

Get a free Premier Partner Expert Review

"My dental practice was fortunate to partner with Einstein Medical several years ago....They continue to provide great support and make certain that our site is constantly evolving to maintain a secure position in our competitive local dental market. We look forward to many more years of website innovations from Einstein Medical."

- William Stofer, Dentist

Increase profitable case conversions
with data-driven campaigns

How we generate 

consistent ROI
over time

Daily Monitoring

Our team checks the spending and lead quality of each ad on a daily basis to ensure that you gain the most out of your investments.

Keyword Research & Spending

Using our propriety data, we will research the search volume and keywords in your market to craft effective ad copy for an optimal ROI.

Search Query Reports

Our team frequently reviews search query reports to ensure that your ads reach the target audience and attract high-quality leads for your business.

A/B Testing

We perform A/B testing for different campaigns and ad variations to see how they perform over time. Then we’ll implement the version with better performance to draw in more leads.

How we use data to
track and measure success

Quality Score

Google’s Quality Score measures how well your ads perform for various topics and keywords. By creating high-scoring ads, we can ensure that each ad reaches your designated audience for higher-quality leads.

Impression Share

Bidding for an online ad is like making an offer on a house: it’s a blind bid. Impression share measures how often your ads appear in relevant searches so we can gauge the current prices, make adjustments, and continue to provide the best cost-per-conversion rate.

Competition Analysis

We ensure that your click-through rate is higher than your competition by looking at the search volume in your market and comparing your ads to the competition. Then we can refine your ad copy in response to competitors so search users will form a positive impression of your brand.

How Google Ads campaigns fit
into our advanced marketing model

Illustration of how Einstein services all work together, powered by our eIQ Recommendation Engine